Posthouse vs Shopify

Yes — but Shopify treats subscriptions like product orders. To run a mail club, you'll need a third-party subscription app and manually manage cutoff logic each month. It works. It just isn't built specifically for recurring mailing cycles.

Yes. Shopify doesn't include native subscription logic for recurring billing workflows. Apps like Recharge, Bold, or Seal add that functionality — but they introduce additional setup, fees, and configuration. You're assembling a system rather than using one built for mail clubs.

They don't exist natively. Shopify processes orders continuously. There's no built-in concept of a monthly mailing batch. Most creators track cutoff dates themselves, then filter orders manually to determine who qualifies for each shipment. Posthouse enforces cutoff dates automatically — so you always know who's included.

Yes — and many artists do. Shopify is excellent for one-off product sales. Posthouse focuses specifically on recurring mail subscriptions. They serve different purposes well.

You can use both. Keep Shopify for your storefront and product sales. Use Posthouse for the recurring subscription mailing workflow. Posthouse isn't a store (yet hehe) — it's infrastructure for predictable monthly mail cycles.